Hiring staff with poor English pronunciation is distortive to the corporation's image. It can have dire repercussions on customer loyalty and time management making you look like one of those companies-that-hire-people-who-can’t-speak-English-to-make-an-extra-buck, or save one.  Improve your staff’s English pronunciation now.  YOU OWE IT TO YOUR CUSTOMERS.

Poor English pronunciation makes you sound like a second-class citizen in a world where English is THE language.  Using spoken English with foreigners on the internet, in social situations home or overseas, for business or tourism can be quite embarrassing for the speaker and very frustrating for the hearer.        BE A FIRST CLASS CITIZEN IN TODAY’S WORLD.

For ESL providers, failure to attend to the learners’ pronunciation needs is an abrogation of professional responsibility.  It could be excusable to have students finishing their courses with an unintelligible pronunciation but certainly not without an understanding of what their problems are and how to fix them in the future.  THIS YOU OWE TO YOUR STUDENTS.